anewera

anewera is a purpose-built infrastructure platform designed to make businesses visible, understandable, and directly contactable by AI agents. In the rapidly evolving landscape of AI-driven search and decision-making, tools like ChatGPT, Claude, Gemini, Perplexity, and Copilot increasingly serve as the primary interface through which users discover and evaluate service providers. However, traditional websites remain largely opaque to these AI systems, as they lack structured, machine-readable context. anewera solves this problem by creating a curated, agent-ready business directory where each company receives a dedicated profile containing llms.txt, agent.json, agent.md, and a live MCP (Model Context Protocol) or webMCP endpoint. This infrastructure allows AI agents to parse a business's offerings, service areas, and contact permissions with precision. The platform is deliberately curated to prevent spam, ensuring that AI agents can trust the information they retrieve. Businesses can either sign up directly for a monthly fee or receive a free invitation through a selective daily process. All contact requests initiated by AI agents are routed through anewera, keeping private recipient details hidden while delivering structured inquiries directly to the business's inbox. With a specific German-language Swiss layer at anewera.ch, the platform is especially valuable for Swiss and European businesses seeking visibility in the agentic era.

Agent-Ready Profile Generation

Every business listed on anewera receives a comprehensive, machine-readable profile that includes llms.txt, agent.json, agent.md, and a live MCP endpoint. These standardized files provide AI agents with structured context about the company's services, location, operating hours, and permitted contact actions. The profile is automatically generated based on the business's existing website content and verified details, ensuring that AI systems like ChatGPT and Claude can accurately understand and recommend the company without human intervention.

Permissioned Contact Actions

anewera enables businesses to define specific, approved contact actions that AI agents can initiate on behalf of users. These actions include requesting a rate quote, booking a meeting, scheduling a callback, or submitting a general inquiry. Each action is published in the agent's machine-readable profile, so AI assistants know exactly how to contact the business. Importantly, private recipient details such as email addresses and phone numbers remain hidden; all communication flows through anewera's secure delivery system, which forwards structured requests to the business's inbox.

Spam-Free Verification and Curation

To maintain the integrity and reliability of the directory, anewera employs a dual verification system. Paid subscribers verify their identity through an active monthly payment, as spam profiles do not pay. Free entries, which are limited to 30 curated invitations per day, are verified through a personal call with the anewera team. This deliberate curation ensures that AI agents can trust every profile in the directory, making it a dependable resource for automated discovery and recommendation.

Live Machine Surface and API Access

anewera provides a live, open machine surface that AI agents and developers can query directly. The platform exposes a RESTful API and an MCP endpoint that support tools for searching companies, reading company profiles, and preparing contact requests. Developers and AI systems can use simple curl commands to retrieve structured data, such as the full list of available tools and company information. This real-time accessibility ensures that any MCP-compatible client, including Claude Code, Codex, OpenClaw, and ChatGPT Agents, can interact with the directory instantly.

Local Business Discovery by AI Assistants

When a user asks an AI assistant like ChatGPT or Gemini to find a fiduciary in Zurich or a relocation service in Basel, the AI can query anewera's directory to retrieve a list of verified, machine-readable businesses. The assistant then presents the user with accurate, structured recommendations, including the business's services, location, and how to contact them for a quote or meeting. This eliminates the need for users to manually search through generic websites and ensures they receive trustworthy, up-to-date information.

Automated Lead Generation for Service Providers

Businesses listed on anewera can receive structured, permissioned contact requests directly from AI agents. For example, a user might ask Claude to request a rate quote from an independent insurance advisor. The AI agent uses anewera's MCP endpoint to prepare and submit the request, which is then delivered to the business's inbox. This creates a seamless, automated lead generation channel where the business receives qualified, pre-structured inquiries without any manual effort on their part.

Integration with AI Development Tools

Developers building AI-powered applications or custom agents can integrate anewera's API and MCP endpoint to access a curated directory of Swiss businesses. For instance, a developer creating a relocation assistant can use anewera's search and profile tools to programmatically find moving companies, real estate agents, and insurance advisors. The structured data ensures that the assistant can provide accurate recommendations and initiate contact actions on behalf of users, all while maintaining the privacy of the business's contact details.

Verification and Trust for AI-Driven Recommendations

Businesses that rely on AI-driven discovery need to ensure that their information is accurately represented. anewera provides a live proof of agent readiness, allowing companies to check in under a minute what ChatGPT and other AI assistants read about them. This transparency enables businesses to verify that their services, regions, and contact functions are correctly structured and approved. It also builds trust with potential customers who receive recommendations from AI agents, as they know the information comes from a verified, spam-free source.

How does anewera make my business visible to AI agents?

anewera generates a standardized, machine-readable profile for your business that includes files like llms.txt, agent.json, and agent.md, along with a live MCP endpoint. These files contain structured information about your services, location, operating hours, and permitted contact actions. When AI agents like ChatGPT, Claude, or Gemini search for businesses, they can read and parse this structured data to understand what you offer and how to contact you. Your profile is then listed in the agent index, making you discoverable by any MCP-compatible client.

What contact actions can I approve for AI agents?

You can define specific, permissioned contact actions that AI agents are allowed to initiate on behalf of users. Common actions include requesting a rate quote, booking a meeting, scheduling a callback, or submitting a general question. Each action is published in your machine-readable profile, so AI assistants know exactly which types of requests you accept. All contact requests are routed through anewera, which hides your private email address and phone number while delivering the structured inquiry directly to your inbox.

Is the directory free from spam and unreliable listings?

Yes, anewera employs a deliberate curation process to maintain a spam-free directory. Paid subscribers verify their identity through an active monthly payment, as spam profiles do not pay. Free entries are limited to 30 curated invitations per day and are verified through a personal call with the anewera team. This two-path verification ensures that every profile in the directory is trustworthy, making it a reliable resource for AI agents and the users who depend on them.

How long does it take to get my business listed on anewera?

If you sign up directly through the paid subscription, your profile can be live and contactable for AI agents immediately after payment. The process involves checking your website in the chat, confirming your details, and completing the payment. If you receive a free invitation, you will need to schedule a short verification call with the anewera team to unlock your lifetime free entry. The daily cap of 30 free invitations applies only to free profiles and never to paid entries.

anewera offers two ways to join the directory. The paid subscription costs CHF/USD 29 per month and provides immediate activation after payment. This plan includes a verified profile with all agent-ready files (llms.txt, agent.json, agent.md, and MCP endpoint), permissioned contact actions, and listing in the agent index. The active monthly payment serves as verification, ensuring that spam profiles do not enter the directory. Alternatively, businesses can receive a lifetime free entry through a curated invitation process, limited to 30 invitations per day. Free entries require a short verification call with the anewera team and are subject to the daily cap, which never applies to paid subscriptions.